Battlefront: Take to the Streets game was part of Channel 4’s award-winning campaign that focuses on youth unemployment.
The aim of the game is to gain supporters for your campaign which is done by clicking on them as you walk down the street. Some supporters offer more support and require more clicking, others can end your campaign. You must keep the momentum going or you will have to start again.
The Channel 4 campaign won a BIMA Social Media award in 2010.
Responsibilities: Game Development.
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